At last, it's Spring! The long dark winter is over and new energy and life abound. Does your KASIA Salon.
OUR HAIR COLOR IS: Innovative, No Ammonia. NO MEA. (CARCINOGEN AND DAMAGES THE HAIR)
AMMONIA FREE HAIR COLOR SHOW IT?!
Read on for more clarification! What is MEA?
Now, as new products like Loreal INOA find their way to our salon shelves, so does plenty of new information and misinformation. New non-ammonia hair coloring products offer one option for both delivering new hair color AND covering gray. But before you jump to google to find a "Non Ammonia Stylist," it's a good idea to be completely certain about ingredient claims and their color being used.
Does your color contain MEA?
How does ammonia perform in hair color?
In hair color, ammonia is very efficient at opening the cuticle, which allows color to penetrate more efficiently into the hair's cortex. When permanent color and peroxide meet ammonia, ammonia acts as a catalyst. This reaction is what removes natural pigment from the cortex and allows artificial color to deposit inside the cortex.
It is the AMOUNT of MEA used in a color that can create potentially negative results. Typically 6% to 10% MEA is used in color. For ammonia, the amount ranges from 1.5% in darker shades to 3.5% in high lift shades.
Most hair color companies prefer ammonia because, historically, the color results of ammonia-based permanent hair color remain more predictable than MEA-based color, providing longevity, vibrancy and superior gray coverage.